Video Optimisation for Google is having a huge impact in the organic search results of Google and the major search engines including Bing and Yahoo! Video SEO (or sometime called VEO or video optimisation) is an online marketing tactic that, if implemented correctly, can result in securing higher organic ranking in the Google search results. Google introduced blended search (sometimes referred to Universal Search) a couple of years ago and have, since then, been incorporating some new tools to accommodate this process.  These include videos, images, news stories, mapping and other types of search results alongside their traditional search results. Video Optimisation and optimising the video content of websites greatly helps increase website exposure in the Google search results. Video Optimization and Video SEO is a compilation of many specific steps including:

• Optimising video filenames by using the keyword phrases that best correspond with the contents of the
• Writing keyword inclusive text captions on the video
• Optimising the backlinks of the file.
• Creating a video library that allows both spiders and users to locate video files.
• Uploading Optimised Videos on YouTube and popular social networking video portals.
• Video SEO and optimizing video can secure new, and additional page one, top ten keyword positions in Google, Yahoo, and Bing.